SEO stands for Search Engine Optimization or Search Engine Optimization. In an online business, SEO is a technique to maximize keywords or keywords related to product sales. These keywords should be placed within the website content. Apart from that, you might also need to take a look at the recommended Charles Brian International SEO service.
Suppose you use keywords like “Sell Cheap Shirt” if the online business shop in the field of fashion. Later if there are internet users who are looking for cheap shirts on Google, then he will find your online store website on the first page of Google. So from here, the potential sales appear, where after that internet users will be your website visitors. And if he is interested in the product that you offer it will be a sale and purchase transactions.
Benefits of SEO in online business
In an online business, the popularity of online stores and their products is an important part of creating branding awareness. The more famous online stores and their products, the more will help in marketing the product and encourage the number of sales transactions that occur. In short, the prospect will only make a purchase if they already know the product and trust the product provider’s online store.
This is where the SEO function that has a major influence on growing a website store online. SEO becomes a technique to increase the popularity of a website.
This SEO will work by placing the ranking of websites in the top ranks of search engine search pages such as Google, Bing, and so forth.
Actually, there are many methods of marketing products on the internet (internet marketing) in addition to SEO, such as email marketing, social media marketing (advertising on Facebook and Twitter), advertising on Google AdWords, advertising on other websites, advertising on television, mass media and many more. Internet marketing methods have advantages and disadvantages to each.
But if the various methods are compared, then you will find some advantages that you will find and earn profits if applying SEO to your online business, among others, namely:
1. Low Cost.
2. Increased Traffic.
3. Increase Brand awareness.
4. Customer Data.